In June, it was reported that the company was seeking to change its reputation as a pornography site as it sought a valuation of over $1 billion. Despite OnlyFans bringing in more than $2 billion in sales last year, many venture capital firms and investors are not allowed to invest in porn, alcohol, or firearm industries. There was also concern by advertisers, who didn’t want to work with OnlyFans due to the content on the platform.

OnlyFans has not specified what will constitute sexually explicit content in their new guidelines but announced in a statement that creators can still post nude content as long as it’s “consistent” with the policies. Sex workers and sex worker advocates have criticized the move, claiming sex workers built the OnlyFans platform only to be tossed off once the company became a success.

In a statement regarding the new policy, OnlyFans wrote:

Effective 1 October, 2021, OnlyFans will prohibit the posting of any content containing sexually-explicit conduct. In order to ensure the long-term sustainability of the platform, and to continue to host an inclusive community of creators and fans, we must evolve our content guidelines.

Creators will continue to be allowed to post content containing nudity as long as it is consistent with our Acceptable Use Policy. These changes are to comply with the requests of our banking partners and payout providers. We will be sharing more details in the coming days and we will actively support and guide our creators through this change in content guidelines. 

We remain dedicated to our community of 130 million users and over 2 million creators that have earned over $5 billion on our platform. OnlyFans remains committed to the highest levels of safety and content moderation of any social platform. All creators are verified prior to being able to upload any content to OnlyFans, and all uploaded content is checked by automated systems and human moderators.

As part of our commitment to safety and transparency, we are releasing our first Monthly Transparency Report for July 2021.

Source: Bloomberg